Original language: Spanish (radio segment on Tribu al Extremo, 106.1 FM).
By Juan Zurita Victoria, MBA
Oax Sport. Athlete Support and Programs.
This blog series
Oax Sport Thursdays is our weekly space on Tribu al Extremo (106.1 FM). We speak with athletes, coaches, teams, and community members who take part in sport across Oaxaca.
Published entries currently available: Episode 0, Episode 1, Episode 2, Episode 3, Episode 4, Episode 5, Episode 6, Episode 7, Episode 8, Episode 9, and Episode 10.
Broadcast details
- Host and text: Juan Zurita Victoria, MBA.
- Guests: Jorge Luis Velasco Martínez, Uber Clain Herrera Aquino, and Andrés Yael Canseco Cortés.
- Team: Titanes Sport Clinic.
- Titanes Instagram: @titanes.sc.
- Jorge’s Instagram: @coach.luis131.
- Uber Clain’s Instagram: @uberclain7.
- Andrés’s Instagram: @andrescanseco_.
- Show: Tribu al Extremo (106.1 FM).
- Segment: Oax Sport Thursdays.
- Air date: Thursday, June 25, 2026.
- Focus: the origins of Titanes, coaching in Oaxaca, community sport, athlete development, team culture, and training technology.
- Listen live: every Thursday, 7:00 p.m. to 8:00 p.m., Oaxaca time.
Support focus of the week
This broadcast discussed the collaboration between Titanes Sport Clinic and Oax Sport around an upcoming training camp and community sport activities.
- Program: collaboration with Titanes Sport Clinic.
- Model discussed: a joint training camp, coach education, athlete development, and community participation.
- Needs discussed: training equipment, electronic timing, education, competition access, and spaces where athletes can train consistently.
- Public information: read the Titanes Sport Clinic project page.
30-second recap
- Titanes Sport Clinic began in 2018 with only 2 athletes.
- The team now works across athletics, cycling, triathlon, physical preparation, youth sport, and mountain biking.
- Its coaches entered the profession through different experiences in cycling, football, athletics, university sport, and formal study.
- The coaches said a university degree gives a foundation, but continued study and contact with other coaches remain necessary.
- Titanes uses electronic timing and other evaluation tools to give coaches and athletes clearer information.
- The team expects commitment, teamwork, communication, and a willingness to learn.
- The coaches said athlete health must come before medals and competition results.
Interview in text
1. Three coaches and three different starts in sport
Q (Juan): Please introduce yourselves and explain your roles within Titanes.
A (Jorge): My name is Jorge Luis Velasco Martínez. I have a degree in sport science. I work in the multisport area at Titanes, mainly in triathlon and cycling.
A (Uber Clain): My name is Uber Clain Herrera Aquino. I am a sports coach and the general director of the team. I normally work in athletics.
A (Andrés): My name is Andrés Yael Canseco Cortés. I am studying for a degree in sport training. I am preparing to join the Titanes coaching team and help wherever I can.
Q (Juan): How did your stories in sport begin?
A (Jorge): I began cycling when I was about 14 or 15. Over time, I tried different sports as hobbies or because opportunities came into my life. I always stayed close to sport, and now I work with the training process.
A (Uber Clain): I started at age 12 in football. During secondary school, I changed to athletics. I continued through secondary school, preparatory school, university, and into my current work as a coach.
A (Andrés): I tried several sports at first, including football. Most of my competitive experience was in cycling. That experience also led me toward studying sport training.
2. Choosing coaching as a profession
Q (Juan): Did you always imagine that you would become coaches?
A (Jorge): No. I first wanted to study accounting. Over time, I realized that it did not interest me. I attended an athletics competition in Xalapa, Veracruz, and saw how universities worked with sport and training. That day, I decided to leave accounting and study sport science.
A (Uber Clain): I had a clearer idea from secondary school. I helped my coach even while I was still training. I wanted to understand why we performed certain exercises and how the process worked. A training camp in Puebla gave me another chance to observe and learn.
A (Andrés): My decision took longer. I spent time at a military college before entering my current degree. Cycling made me realize that competition involved many areas beyond arriving at a race and riding. Jorge introduced me to the profession and encouraged me to learn more about it.
Q (Juan): Was there a person who influenced that decision?
A (Jorge): My athletics coach spoke with me during the trip to Xalapa. He explained the degree, the training process, and the professional side of coaching. That conversation changed how I saw the profession.
A (Uber Clain): My first coach, Profe Joaquín, encouraged my curiosity. He sent me to the camp and told me to learn. He showed me that coaching could become my profession.
A (Andrés): Jorge influenced me. I saw him study, listened to what he was learning, and began to understand the work behind training.
3. How Titanes began in 2018
Q (Juan): How did Titanes begin, and why did you choose that name?
A (Uber Clain): I was close to finishing university in 2018 and was asking myself what I would do after graduation. I had approached some organizations, but the opportunities did not work out.
A (Uber Clain): Near the end of a university summer course, I spoke with my friend Antonio and Profe Carlos Navarro. They suggested creating a team. We discussed several names. Later, while researching meanings and thinking about the type of sports project we wanted, we chose Titanes.
A (Uber Clain): It began as something simple. Later, we gave the project a clearer purpose and invited more coaches and collaborators to take part.
Q (Juan): Why did blue become the team color?
A (Uber Clain): We began with red, but it did not feel right for what we wanted. We chose blue because it felt calmer and better represented the team.
4. Starting with 2 athletes and building a coaching team
Q (Juan): Was the beginning difficult?
A (Uber Clain): Starting the project was the hardest part. On the first day, we had 2 athletes. For almost 6 months, we trained with 2, 3, 4, or sometimes 5 or 6 athletes.
A (Uber Clain): There were moments when we considered stopping. Then more athletes began to arrive. The university sports faculty gave us a space to train, and the group continued growing.
A (Uber Clain): As the number of athletes increased, we needed more equipment and more coaches. Jorge joined, and Andrés is now joining with new projects.
Q (Juan): Jorge, how did you become part of Titanes?
A (Jorge): I first approached Uber because I wanted to learn. I went to the track, read articles he gave me, and answered questions about them. After leaving the team where I had been working, I told him I wanted to join the Titanes project and continue working in cycling.
A (Jorge): We discussed how I could become part of the team. I have now been with Titanes for about 2 years.
Q (Juan): Andrés, how are you entering the project?
A (Andrés): I first returned as an athlete and trained with Jorge. After entering the degree program, I began helping during sessions when the coaches needed support. I am now becoming more involved in the project.
5. Athletics, cycling, triathlon, and Titanes Kids
Q (Juan): What sports and types of athletes does Titanes work with?
A (Uber Clain): I focus on athletics. The team has also provided physical preparation for athletes from sports such as basketball and baseball.
A (Jorge): The multisport area includes cycling and triathlon. We have spent time learning and studying the demands of each sport. We are also beginning to work with younger athletes during the early stages of their development.
A (Andrés): We are starting Titanes Kids in athletics. During school vacations, we want children to stay active, learn about sport, and enjoy physical activity. Children who show greater interest can receive continued guidance.
A (Andrés): I am also helping with mountain biking. I raced in national cups, so I can assist with technical work on the bike and on the trails.
6. The reality of coaching after university
Q (Juan): What has been the greatest challenge in your coaching work?
A (Jorge): Leaving university and facing the working world can be difficult. Students may imagine that many jobs and athletes will be waiting for them after graduation. The reality is different. A coach has to build experience and earn the trust of athletes over time.
A (Jorge): Coaching also creates close relationships. When an athlete works hard but does not reach an objective, the situation affects the coach too. We have to manage our own feelings and help the athlete respond.
A (Jorge): There are also very good moments. You see athletes reach goals in sport, education, and their personal lives. We train athletes, and we also work with people.
A (Uber Clain): Graduation shows you how much you still need to learn. A degree gives you a foundation. You must continue researching, studying, meeting other coaches, and learning how to communicate with athletes.
A (Uber Clain): A university may teach you how to plan training, but working with a person also requires communication, goal setting, emotional control, and administrative knowledge.
Q (Juan): Andrés, what challenge do you expect as you begin coaching?
A (Andrés): I will have to understand that I am no longer responsible only for myself as an athlete. As a coach, I must consider each athlete, understand what competition feels like for them, and become more empathetic.
7. Teamwork, education, and the type of athlete Titanes wants
Q (Juan): What distinguishes Titanes from other teams?
A (Jorge): We look for people who care about sport and want to keep learning. A coach has to read, attend courses, and continue studying. An athlete also has to support a goal with daily actions such as training, eating well, sleeping, and arriving on time.
A (Uber Clain): We believe in working with other people. We share what we know and listen when another coach has a different view. We want coaches and athletes to exchange ideas and work together.
A (Uber Clain): We also organize activities outside normal training. Athletes need information about nutrition, physiotherapy, psychology, and the other areas that affect their preparation.
Q (Juan): What type of athlete are you looking for?
A (Jorge): I look for commitment. I do not want an athlete to attend because someone is forcing them. They need to want to take part and be ready to face frustration and difficult moments.
A (Andrés): We want athletes who want to improve, learn from defeats, and support their teammates. Friendship and cooperation are important within the group.
A (Uber Clain): Goals and actions must match. If an athlete says they want to reach a high level, their daily work has to support that objective. We prefer to speak honestly when their actions are taking them away from it.
8. Using technology in training
Q (Juan): Why did Titanes begin using electronic timing and other training technology?
A (Uber Clain): I began by studying coaches who were producing strong results. I watched how they used devices while observing and correcting athletes. The device recorded information, which allowed the coach to focus more closely on movement and technique.
A (Uber Clain): I then researched the devices, what they measured, and how we could apply them in our own sessions.
A (Jorge): When I joined Uber, I learned about electronic timing, encoders, platforms, and other evaluation tools. Many university programs give students limited contact with this equipment.
A (Jorge): Technology can make measurement more practical and give a coach clearer information about how an athlete responds to training. It supports the coach’s work. The coach still has to interpret the information and make decisions.
Q (Juan): How do athletes learn to use the information?
A (Uber Clain): Athletes learn over time. They begin recording their results, comparing faster and slower repetitions, and connecting the numbers with how they felt. The tool becomes more useful as both the coach and athlete learn how to interpret it.
The coaches also explained that this equipment can be expensive in Mexico. Many devices must be imported, and coaches often buy them directly for use with their athletes.
9. Athlete health and remembering Héctor Gómez Sierra
Q (Juan): Is there an athlete or experience that has marked you as coaches?
A (Jorge): One of the hardest experiences was the death of our athlete, friend, and teammate Héctor Gómez Sierra during a competition. It made us think carefully about athlete health, preparation, and how we can help make competition safer.
A (Jorge): Héctor wanted to improve in sport and in school. He attended events and stayed involved. We try to remember that example.
A (Uber Clain): The loss affected the whole team. It led us to review our decisions and place health first. The lesson was clear: first health, then a medal.
A (Uber Clain): We began paying more attention to the athlete’s current condition and to two-way communication. Coaches need to ask how athletes feel, and athletes need to speak honestly when something is wrong.
The coaches also spoke about the satisfaction of seeing athletes improve over several years. Progress may begin with basic coordination, daily habits, or confidence. Consistent work can later lead to competition goals, healthier routines, and higher levels of sport.
What is next
At the time of the broadcast, Titanes was preparing Titanes Kids, mountain biking sessions, and a training camp organized with Oax Sport.
The coaches invited athletes, children, families, and other coaches to take part, exchange knowledge, and learn about the team’s programs.
Current information about the collaboration is available on the Titanes Sport Clinic project page and through Titanes on Instagram.
Quick Q&A for athletes, families, and donors
What sports does Titanes work with?
The interview covered athletics, cycling, triathlon, mountain biking, youth sport, and physical preparation for athletes from other disciplines.
Why does electronic timing matter?
Electronic timing gives coaches and athletes consistent measurements. They can compare repetitions, review progress, and connect the numbers with technique and effort.
What does Titanes expect from an athlete?
The coaches look for commitment, honest communication, teamwork, and a willingness to learn. They also expect daily actions to match the athlete’s stated goals.
How can a person support this work?
Supporters can follow Titanes, review Oax Sport’s active fundraisers, donate, or contact Oax Sport about equipment, camps, travel, and other approved needs.
How you can help
- Read about Oax Sport’s work with Titanes Sport Clinic.
- View active Oax Sport fundraisers.
- Donate to Oax Sport.
- Contact Oax Sport about supporting a team, athlete, or community sport project.
Transparency
Oax Sport Inc. is a 501(c)(3) nonprofit (EIN: 86-3407818). Oax Sport A.C. is a registered Mexican nonprofit (RFC: OSP-230216-SG0). Contact us for receipts or tax documentation.
Listen every Thursday
Listen to Tribu al Extremo on 106.1 FM every Thursday, 7:00 p.m. to 8:00 p.m., Oaxaca time.
You can also follow the broadcast through Tribu al Extremo on Facebook.
What would help more young athletes in Oaxaca access safe coaching, useful training tools, and consistent opportunities to compete?
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