Updated: June 12, 2025

Diana Garcia

Director of Public Engagement & Creative Strategy

From Villa de Zaachila, Oaxaca, Diana leads public engagement and creative strategy at Oax Sport. Her background in architecture, education, and applied design supports a multilingual, inclusive approach to digital campaigns and athlete storytelling. She collaborates across departments on outreach, donor relations, and creative production.

Key Impact: Diana has led the design and publishing of Oax Sport’s year-end reports, created press content for major campaigns, and contributed to published research including Policromía del Mueble and La Matanza Caprina en la Mixteca Oaxaqueña.

Education

Professional Cabinetmaker Technician – Escuela de Artesanías INBA-CONACULTA, Mexico City
Degree in Architecture – Universidad Regional del Sureste, Oaxaca
Diploma in Higher Education – Universidad Autónoma Benito Juárez de Oaxaca

In Her Words

Work at Oax Sport:
I lead public engagement and creative communications, shaping how we connect with communities and partners. I support the management team through strategy, design, and content development for donor reports, outreach materials, and multilingual storytelling.

Goals for Oax Sport:
I want to establish Oax Sport as a model for grassroots athletic development—built on ethics, creativity, and local leadership.

Start in athletics:
I started running in 2017 after a friend invited me to a community race. Since then, sport has become an anchor in my health and creativity.

Best sports memory:
Competing in a sprint aquathlon on the coast of Oaxaca, with my family cheering me on. A perfect mix of adrenaline, joy, and connection.

Sports goals:
I’m working toward an Olympic-distance triathlon and keeping sport integrated into my daily life.

5 words that describe you:
Creative, thoughtful, organized, bilingual, committed.